Un propósito superior no se trata de resultados económicos. Refleja algo más aspiracional. Explica
cómo las personas involucradas en una organización pueden marcar la
diferencia, les da un sentido de significado y les brinda su apoyo.
How to Help Your Team Find Their Higher Purpose
We’re not talking about having a clear mission that focuses largely on how a business will generate economic value. DTE had one that set out the goal of creating long-term gains for shareholders, and Anderson understood its importance.
Leer en:
https://hbr.org/2018/07/creating-a-purpose-driven-organization?utm_sq=fsj9qbuu41
How to Help Your Team Find Their Higher PurposeWe’re not talking about having a clear mission that focuses largely on how a business will generate economic value. DTE had one that set out the goal of creating long-term gains for shareholders, and Anderson understood its importance.
Leer en:
https://hbr.org/2018/07/creating-a-purpose-driven-organization?utm_sq=fsj9qbuu41
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