Los cambios demógraficos en el mundo obligan a repensar la economía no sólo en el aprovechamiento de los conocimientos de los adultos mayores, sino tambien en su consumo. Buen artículo para empezar el fin de semana.
The Longevity Opportunity
As the global population ages, new consumer opportunities and markets will emerge. Every company should have a strategy for tapping into the needs, wants, and buying power of older customers.
Leer en:
https://hbr.org/2018/11/the-longevity-opportunity
The Longevity OpportunityAs the global population ages, new consumer opportunities and markets will emerge. Every company should have a strategy for tapping into the needs, wants, and buying power of older customers.
Leer en:
https://hbr.org/2018/11/the-longevity-opportunity
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