Los empresarios permanentemente se enfrentan a los límites del crecimiento orgánico. Este artículo ayuda a repensar el "como crecer".
Debunking four myths of organic growth
While organic growth is crucial to a company’s survival, many executives underestimate its value. In past research, we found that fewer than 30 percent of businesses systematically scan for and evaluate new growth opportunities.1 The reasons for this vary from reliance on cost-cutting efforts to difficulty overcoming short-term pressures.
Leerlo en:
https://www.mckinsey.com/business-functions/marketing-and-sales/our-insights/debunking-four-myths-of-organic-growth
While organic growth is crucial to a company’s survival, many executives underestimate its value. In past research, we found that fewer than 30 percent of businesses systematically scan for and evaluate new growth opportunities.1 The reasons for this vary from reliance on cost-cutting efforts to difficulty overcoming short-term pressures.
Leerlo en:
https://www.mckinsey.com/business-functions/marketing-and-sales/our-insights/debunking-four-myths-of-organic-growth
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