¿Qué es Estrategia?

Interesante artículo de Harvard Business Review sobre el concepto de estrategia, al que normalmente se maltinterpreta. 

 What Is Strategy?

https://flipboard.com/@flipboard/-what-is-strategy/f-951dbfeaa2%2Fhbr.org

 
 This article has benefited greatly from the assistance of many individuals and companies. The author gives special thanks to Jan Rivkin, the coauthor of a related paper. Substantial research contributions have been made by Nicolaj Siggelkow, Dawn Sylvester, and Lucia Marshall. Tarun Khanna, Roger Martin, and Anita McGahan have provided especially extensive comments.